Combining German and British strengths
Why supporting German startups?
German companies are focused on perfection and professionalism, delivering products and services of the highest quality. This unique approach often sets them apart in the global marketplace.
German businesses and globalisation
German businesses with high potential very often stay local. There are several reasons why German companies fail to expand globally. They don’t have the right people for the new markets. Their employees don’t speak English well. They don’t have the foreign market know-how. And globalisation is generally seen as risky.
A pragmatic approach: Second base in the UK
We support German businesses in establishing a second base in the UK to manage global operations, while maintaining the German operation’s independence for existing customers. UK has trade agreements with over 100 countries, making it easier for them to do business in other countries. English is the common language in the UK and the highly skilled workforce is well connected internationally, speaking all kinds of languages. This makes globalisation a real home game for businesses.
The key benefit is the finance
The UK is one of Europe’s top financial centres. This offers great financial benefits and investment opportunities for companies, particularly those looking to grow globally. The transparency and ease of financial transactions with direct access to investors makes the UK the perfect platform companies to grow globally.